Posts Tagged ‘conversation’

Protecting public services by talking about the elephant in the room

Tuesday, June 18th, 2013

ElephantTalk.ca public service awareness campaign logoListen to the public conversation that goes on around government budgets, and you’d swear the only important questions are whether they’re balanced, whether they cut taxes and whether they reduce spending.

The impact those budget decisions have on public services? That usually gets lip service — at best.

That’s partly because many media decision-makers are happy to limit budget conversation to conservative turf. But it’s also because it makes for a simple, easy-to-tell story: lines on graphs go up or down, figures are positive or negative, bond rating agencies are happy or grumpy, and dash 30 dash the article’s done.

Stories about the impact those numbers will have on transit services, ambulance response times or your local library’s supply of new books demand a lot more digging, research and analysis. So too often, they just don’t get told – and the growing pressure on services becomes an elephant in the room.

The Manitoba Government and General Employees’ Union is working to change that, starting with a new campaign we’ve helped them to launch. (more…)

Keeping conversations… well, conversational

Monday, November 19th, 2012

Canvasser with an iPadYou might think it should be obvious: when you’re using a conversational medium, stay conversational. But shiny new tactics can derail even the best campaign strategists… including those on Barack Obama’s successful re-election campaign.

In a must-read post on Slate, John Dickerson reports on his interview with Obama campaign manager Jim Messina in the afterglow of the President’s November 6th victory. One topic that came up: iPads on the doorstep.

(more…)