Posts Tagged ‘elections’

NOW’s work finalist in international awards

Wednesday, January 25th, 2012

NOW’s election work has been singled out for recognition again, this time in the 2012 international Reed Awards, sponsored by Campaigns & Elections magazine. The Reed Awards are selected by a panel of expert judges.





Christy Crunch (BC NDP)

This 2011 BC NDP ad was launched to define the newly elected Liberal Leader and Premier: Christy Clark. While maintaining a light approach, it still took a hard shot at her personal political history and linked her to the policies of the exiting leader.


The Greg Selinger/Manitoba NDP 2011 campaign has been chosen as a finalist with 5 other campaigns around the world for Best International Campaign. The TV spot “Christy Crunch”, created for the BC NDP, is also a finalist for best TV spot outside of the USA.

The Arab Spring with IAPC in Istanbul

Saturday, September 24th, 2011

If travel is taking you to Europe or the Middle East this fall, you’d do well to stop in at Istanbul for the 2011 IAPC World Conference in late November. The International Association of Political Consultants brings together political campaign experts, analysts and journalists to discuss the hottest issues of political life.
This year’s agenda promises a compelling conference covering the Arab Spring and its future; the role of religion, ethnicity and culture as catalysts for change; the ways that youth, demographics and social networking are propelling the revolution; and the likelihood that true democracy will prevail as the Arab Spring begins to wane.
The Istanbul conference will also look at elections around the world and techniques and strategies that are impacting their outcome.
IAPC is always thought-provoking and informed – a highlight in our calendar. We hope to see you there!

Remembering Jack Layton

Monday, August 22nd, 2011

Many members of our NOW Communications team knew Jack – as a client, as a superb political communicator, but above all as our leader.

The first thing that struck us about Jack was the incredible discipline he brought to every interaction he was part of. From our first meeting, we knew this was someone who was determined to get results – big results. From the inner circle of election campaigns to the wider progressive community, Jack demanded the best from everyone, including himself. He left no stone unturned and put everything on the table in the tireless pursuit of better ways to connect with Canadians and promote progressive values. It was thrilling to work with him and his team as he crafted a renewed federal NDP.

Part of our work with Jack over three elections involved shooting photography and film of him interacting with people. The most persuasive leaders we know share a genuine delight in talking to ordinary people. Jack had that spark for people. Whether on a set with a full film crew buzzing around him, or a small photo shoot with our own kids at a nearby hall, he lit up talking to people about what was going on in Canada.

The inheritance Jack leaves his family and all Canadians is a rich one – rich with hope and a vision for a better world. With Jack we moved from the conscience of Canada’s political life into the heart of Canadian values.

We always felt he delivered his most stirring message with: “Don’t let them tell you it can’t be done.” It was Jack to the core.

7 Pollie Awards international recognition for NOW’s clients

Monday, March 14th, 2011

We’re so proud of our clients and our work together! This weekend, creative work on highway privatization, pension security, parks, public services, and election awareness was recognized with seven international awards.
The Pollie Awards have been called “the Oscars of political advertising” and recognize the best of public affairs and issue advertising.

NOW’s clients won in 5 categories:
International candidate direct mail:
Silver – for the pension leaflet for the Ontario New Democratic Party caucus called “What’s the plan?”
Bronze – for the Manitoba New Democratic Party caucus’ direct mail brochure “Hugh”

International candidate radio:
Silver – for a radio spot on parks privatization done with the SGEU called “Grandpa”

International candidate television:
Honorable mention – for the spot made for the Saskatchewan New Democratic Party called “Balloon”

International public affairs internet campaign:

Bronze – for the anti-privatization campaign site for the SGEU

International public affairs television:
Bronze – for a public services branding spot from the Nova Scotia Government Employees Union called “Commitment”
Honorable mention – for the spot that defines the risks of highways privatization, from the SGEU: “Signs”

Do women decide elections in Canada?

Monday, December 6th, 2010

When Campaigns & Elections magazine planned a whole issue on women in politics, NOW’s Maya Russell decided to tackle the critical role of women as voters. She talked to several public opinion professionals about the gender gap in support for national political parties, and how the party Leaders fare with women voters. See the online magazine and let us know what you think!

Campaigns & Elections Canada issue two!

Friday, June 25th, 2010

The latest issue of Campaigns and Elections Canada hit the virtual stands yesterday. It focuses on social media tools in campaigning and features an article on online video by our own Marie Della Mattia. The whole issue is free to view here.