Obsessing over metrics like the number of “Likes” your organization’s Facebook Page has received is a fool’s game.
It’s also damn near irresistible, which is why a few cheers went up at NOW headquarters recently when we passed a minor milestone on that front. No bottles of anything were uncorked, mind you—we’re not that numbers-crazed.
And besides, we all took a hit on March 12. (more…)